In today’s spa-conscious world, adding a spa
onto an existing resort can be a great way to
boost sales and increase customer satisfaction.
However, new spa owners and veterans alike
frequently make mistakes that are easy to prevent.
Melinda Minton, a spa consultant and
health and beauty professional, offers her best
advice on what NOT to do:
Go for looks over comfort. ‘‘Many resorts
have large, opulent, beautifully designed
and appointed spas. I liken them to the Taj
Mahal. Have you been in the Taj Mahal? I
have, and all of that marble gets cold on